SmartFrame launches self-service platform to redefine the electronic image standard

SmartFrame launches self-service platform to redefine the digital image standard

The SmartFrame platform, on a freemium plan, transforms just how people present, track, control and monetise images

London, British – 4 October 2018: SmartFrame Technologies Limited is revolutionising the world of digital imagery aided by the launch of the self-service platform, which makes it possible for image liberties proprietors—from photographers to smaller businesses, image libraries and big brands—to securely share their content on their own web pages and beyond, track communications, and generate brand-new enquiries and profits from photos wherever they truly are displayed online. SmartFrame’s self-service system is designed to be intuitive to utilize and its own basic level is provided cost-free with a complimentary 2 GB of storage, equating to one-thousand images to have people begun.

During the last two decades, while various other photography and imaging technology has quickly evolved, image standards haven’t progressed beyond JPEG, very first introduced in 1992 rather than updated since 2012. With little sharing and security defense, picture owners tend to be losing control over their particular material as 3rd functions correct mouse click, screenshot and save their photographs, and now have no way to track where or exactly how a graphic is used. An astounding two billion photos are provided each day on the net that 85percent are thought to be infringed, without understood owner or way to find them.

To address these difficulties, the SmartFrame system converts JPEG images to your proprietary encrypted SmartFrame image format. SmartFrame pictures give control back into picture owners through direct making onto HTML canvas, that is achieved in the long run user browser. Images are controlled directly because of the server and are usually supported in the most appropriate resolution. SmartFrame establishes a two-way interaction station between the end user additionally the host, permitting picture rights owners to trace user behavior, and push messages and also make product sales directly from alternative party web pages. This permits safe sharing and tracking of pictures, whilst keeping image high quality, inherent artistic value and attribution.

Features of the SmartFrame platform include:

  • Interaction and Presentation: picture owners can make certain that their content is exhibited at optimum quality without compromising the rate or safety of an image. Visitors can connect to the pictures through full screen and ultra-zoom features enabling all of them to begin to see the image like nothing you’ve seen prior, keeping the standard in virtually any dimensions, on any web site and on any device. People may also introduce customised buttons to offer the option to share with you their content across social media marketing platforms and include calls to activities.
  • Information and Insights: monitoring wedding assists image right owners to find out how different types of content is used, enabling all of them to ascertain typically the most popular and valuable kinds of content, for instance, through ‘footfall’, and attempts to correct simply click and download the picture. Image right proprietors supply the decision to stop any unwelcome copying of these content.
  • Image Protection and Control: Preventative measures can be put in place to assist owners ensure it is extremely tough with regards to their content become stolen by third functions, but simple to share in a controlled way if desired. This consists of fully customisable watermarking and copyright laws notices that will appear only if some one tries to correct click or screenshot a picture, protecting the content without impacting the artistic high quality. Image correct owners who are prone to undesirable saves and downloads increases their particular safety with heightened limitation for chosen web pages and places, to cease infringement. Through the control board, content proprietors can upgrade, edit and remember their material dynamically and retrospectively anywhere it’s managed on the internet.
  • Strategies and Monetisation: Through specific pictures, image right proprietors can push new content, campaigns, promoting communications and personal posts to monetise brand new choices through their content. During campaigns, people are able to keep monitoring of their particular campaigns through the impressions and then click throughs they gain on each image, and certainly will also segment and address certain teams that they’re keen to target. SmartFrame may run relevant and contextual advertising campaigns on behalf of picture owners and monetise their content for all of them.

“We take a mission to redefine the electronic image standard and exactly how electronic pictures are used. With many image copyrights becoming infringed on a regular basis, picture proprietors deserve to have a say on how their content is employed and derive value from this,” said Rob Sewell, CEO, SmartFrame Technologies. “That’s why we established SmartFrame: why should picture proprietors continue to lose out on the value of the pictures and assets, when alternatively they may be able quickly share and get a grip on in which their content goes? SmartFrame ensures that images are pixel perfect, interactive, shareable, and trackable, hence their particular owners have the ability to successfully monetise their use.”

SmartFrame clients include award-winning art work wildlife photographer David Yarrow, who makes use of SmartFrame to present their content in most useful format possible by himself web site.

“the stark reality is that inside our electronic society a lot of people is only going to previously see my images on a display screen. Since switching to SmartFrame I have been able to present my work in a manner that personally i think does the information regarding the image justice,” stated David Yarrow, wildlife professional photographer. “The deep zoom feature enables the audience to see the full tonal range and complex details that i’ve attempted to capture. SmartFrame’s sharing and tracking security does mean I am able to be sure in which and exactly how my photos are being used and are also maybe not stolen.”

Image owners can begin generating SmartFrame pictures straight away regarding the self-service system:


Records to Editor
An exemplory instance of a David Yarrow SmartFrame picture, with inherent copyright laws and revealing defense, can be seen at Visitors should see SmartFrame technology in action by attempting to right simply click or screenshot the picture.

About SmartFrame
SmartFrame is a protected, embeddable, trackable and interactive on the web image structure, providing unprecedented control of content, brand name protection, an incredible user experience, extra traffic and business development. SmartFrame had been created in 2013 in London, UK. and now uses 20+ staff in offices in London, Berlin and Krakow. CEO, Robert Sewell was shortlisted in Emerging Entrepreneur group during the Technology Enterprise prizes ( this season. Please go to for more info.

Published at Thu, 04 Oct 2018 07:00:00 +0000